Spacelabs
Goal: To build an atmosphere that motivated, educated, and empowered the Spacelabs sales force at their semi-annual sales meeting.
Delivery: Superhero theme woven throughout signage, celebration, team building etc.
With "Unstoppable" as the theme for the Spacelabs' Annual Sales Meeting, superheroes fit as the perfect graphic for the event. Large superhero cutouts and bright graphics set the tone and helped spread the theme message to a fun and unstoppable group.